Plastic Table Talkers, or plastic table tents, are a relatively new accessory to come into the scene for restaurants and hotels. When you think of a table tent it is normally more traditional such as a folded paper piece, or on the complete opposite end, a plastic stand where you insert paper into it. With three options to choose from, which one is best for your establishment? All three have both advantage and disadvantages however, they all have a common thread; Getting the message that you want to your customers.
A plastic table talker is the newest table tent to emerge in the marketing world. They are made with a thick composite plastic and can be printed top to bottom…even the base can be printed in needed. They are bendable, sturdy and most importantly easy to clean, making them useful for a long time if needed. Restaurants and food courts are using them to promote specials for food and drink, as well as a co-op program for advertisers to display their information to offset the cost of the table tent. Hotels are using them as a table display for phone numbers, specials, as well as a co-op program with other restaurants for food delivery. Lower quantities could be costly; however, if you order around 250 they can actually be cheaper than their paper counterparts. Over time, they do begin to lose their shape; depending on how much they are handled, and will need replaced.
Traditional paper table tents have been a staple for many businesses as they have been around a very long time. They are usually fairly cheap to print and for those businesses that need to change information often, a paper option could be very beneficial. However, on the flip side they do get ruined very easily which means they will need replaced quite often. You also do not have the luxury of cleaning them down thoroughly making them a vessel for carrying germs.
Plastic table stands are another option for hotels and restaurants. The plastic stand is extremely durable and you can just slide paper information in and out of them. They last a very long time and are easy to wipe down. The one thing about this table tent option is it can be costly and in some cases time consuming. Not only do you have to buy the stand, but the paper insert as well. Then you have to take the time to insert the paper portion when there is a change. Although they are very easy to clean, if something is spilled, especially a liquid substance, debris can get into the crevices ruining the paper portion and making clean-up for the actual plastic stand difficult. However, once they are set up, they are great at displaying your message and look very professional.
Whichever option you decide to go with, a table tent is there to help get information to your customers and keep them coming back. Professional looking table tents, and great marketing, speak volumes about your business. Partner with other businesses and share the cost of the tents with a co-op plan. There are so many ways to take advantage of this simple marketing strategy, and with a solid piece, you can have a marketing piece that will pay for itself many times over.