Loyalty key tags are a great way to keep track of customer information and behavior while also offering them discounts and specials when they use their custom key tags. Several retail and service-based businesses, from grocery stores to craft retailers, are using these types of loyalty programs. Because of the wide variety of options that come with a custom key tag, it is possible for an automotive shop to create a loyalty program as well.
An automotive shop can make it possible to track customers’ car repairs and history, as well as offer them loyalty programs on regularly scheduled services, such as tire rotations or oil changes. For instance, it may be worthwhile to offer a free oil change for every ten oil changes a customer purchases at one automotive tire & lube shop.
The loyalty key tag program can also send customers personalized coupons and recall or safety information targeted to their demographics, service history, and vehicle make & model. Many customers would appreciate being alerted when their vehicle has a recall. This is also a good opportunity for the automotive shop to offer to repair or replace the recalled component, giving the customer peace of mind and the ability to get back onto the road safely.
Automotive key tags should include the business’ logo, as well as an automotive design, such as an engine, car clip art, or other types of related artwork that would relate easily. Most well-designed key tags either have graphics completely filling the front of the key tag or have their logo on a solid color background, such as black or blue. Choosing a background color that is related to one of the business’ logo colors can give an overall cohesive feel and design. Adding a barcode to the back of the key tag will allow you to scan, and keep track, of customer loyalty. Key tags should also be easily identifiable, as most customers have a few key tags on their key ring at once. A great key tag printing program can not only increase business, but help your automotive business provide excellent customer service and incentives.